J. Frank Yates0787956260, 9780787956264, 9780787966744
Why do the people in some companies continually dazzle us with their brilliant decisions while those in others make one blunder after another? Do they understand their businesses better? Are they just plain smarter? Or is it all a matter of luck? The answer, says J. Frank Yates, is none of the above. The real key, rarely recognized, is how the leaders manage the company’s decision processes-the leaders’ decision management practices. Drawing on his thirty years of research and experience as well as scholarship from psychology, economics, statistics, strategy, medicine, and other fields to explain the fundamental nature of business decision problems, Yates highlights the ten cardinal decision issues crucial to managing the decision-making process-and ultimately better company decisions. He covers problems ranging from recognizing whether a decision is actually called for to assuring that a preferred course of action will be implemented. He shows how solid decisions result when managers ensure that deciders resolve every cardinal issue effectively for every decision problem facing the company. He also reveals how, conversely, chronically poor decisions are traceable to managers allowing-or even creating-conditions that encourage deciders to fall short in how they address at least one of those critical issues. |
Table of contents : Decision Management……Page 10 Executive Summary……Page 6 Copyright……Page 11 Contents……Page 12 Series Foreword……Page 14 Preface……Page 16 1 The Art of Decision Management……Page 24 2 “What Is a Decision?” and Other Fundamentals……Page 46 3 Deciding to Decide: The Need Issue……Page 70 4 Determining the Means for Deciding: The Mode and Investment Issues……Page 84 5 Prospecting for Solutions: The Options Issue……Page 116 6 Anticipating Outcomes: The Possibilities and Judgment Issues……Page 134 7 Accounting for Taste: The Value and Tradeoffs Issues……Page 164 8 Ensuring Smooth Sailing: The Acceptability and Implementation Issues……Page 198 9 Starting and Sustaining Decision Management Improvement Efforts……Page 218 Notes……Page 230 The Author……Page 236 Index……Page 238 |
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