Amy R. Greenwald, Jeffrey O. Kephart (auth.), Alexandros Moukas, Fredrik Ygge, Carles Sierra (eds.)3540677739, 9783540677734
The Internet is spawning many new markets and electronic commerce is changing many market conventions. Not only are old commercial practices being adapted to the new conditions of immediacy brought forth by the global networks, but new products and services, as well as new practices, are beginning to appear. There is already ample evidence that agent-based technologies will be crucial for these – velopments. However many theoretical, technological, sociological, and legal – pects will need to be addressed before such opportunities become a significant reality. In addition to streamlining traditional transactions, agents enable new types of transactions. For example, the elusive one-to-one marketing becomes more of a – ality when consumer agents capture and share (or sell) consumer demographics. Prices and other transaction dimensions need no longer to be fixed; selling agents can dynamically tailor merchant offerings to each consumer. Economies of scale become feasible in new markets when agents negotiate on special arbitration c- tracts. Dynamic business relationships will give rise to more competitively agile organizations. It is these new opportunities combined with substantial reduction in transaction costs that will revolutionize electronic commerce. |
Table of contents :
Front Matter….Pages –
Shopbots and Pricebots….Pages 1-23
Civil Agent Societies: Tools for Inventing Open Agent-Mediated Electronic Marketplaces….Pages 24-39
Legal Issues for Personalised Advertising on Internet: The AIMedia Case Study….Pages 40-67
Energy Resellers – An Endangered Species?….Pages 68-93
Modeling Supply Chain Formation in Multiagent Systems….Pages 94-101
Jangter: A Novel Agent-Based Electronic Marketplace….Pages 102-112
Bid Selection Strategies for Multi-agent Contracting in the Presence of Scheduling Constraints….Pages 113-130
Resource Allocation Using Sequential Auctions….Pages 131-152
Profit-Driven Matching in E-Marketplaces: Trading Composable Commodities….Pages 153-179
Two-Sided Learning in an Agent Economy for Information Bundles….Pages 180-205
Optimal Auction Design for Agents with Hard Valuation Problems….Pages 206-219
Auctions without Auctioneers: Distributed Auction Protocols….Pages 220-238
Back Matter….Pages – |
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