eBusiness & eCommerce: Managing the Digital Value Chain

Prof. Dr. Andreas Meier, Dr. Henrik Stormer (auth.)354089327X, 978-3-540-89327-1, 978-3-540-89328-8

Table of contents :
Front Matter….Pages i-x
eBusiness Framework….Pages 1-18
eProducts and eServices….Pages 19-47
eProcurement….Pages 49-68
eMarketing….Pages 69-87
eContracting….Pages 89-103
eDistribution….Pages 105-123
ePayment….Pages 125-139
eCustomer Relationship Management….Pages 141-164
mBusiness….Pages 165-184
eSociety….Pages 185-197
Back Matter….Pages 199-221