Jeff Herman, Deborah Levine Herman9780471353126, 0471353124
Table of contents :
Write the Perfect Book Proposal……Page 1
Contents……Page 6
Preface to the Second Edition……Page 8
Acknowledgments……Page 10
Introduction……Page 12
SECTION ONE
All Aspects of the Proposal—And Some Advice Thrown In……Page 16
CHAPTER 1 The Concept: Shaping Your Idea……Page 18
CHAPTER 2 The Title: Creating an Image……Page 22
CHAPTER 3 The Overview: Writing Power Paragraphs……Page 26
CHAPTER 4 The Markets Section: Who Will Buy Your Book?……Page 29
CHAPTER 5 The Competition Section: What Else Is Out There?……Page 32
CHAPTER 6 The Promotion Section: What Can You Do to Help Your Book Sell?……Page 36
CHAPTER 7 The Author Background Section: Presenting Yourself in Your Best Light……Page 39
CHAPTER 8 The Outline: Getting It Organized and Making It Persuade……Page 41
CHAPTER 9 The Sample Chapter: Proving You Can Do the Job……Page 44
CHAPTER 10 What About Fiction? The Art and Science of Selling Fiction……Page 46
CHAPTER 11 Writing Memoir and Narrative Nonfiction……Page 49
CHAPTER 12 Query Letters, Submissions, and Sage Advice……Page 53
SECTION TWO
10 Proposals That Sold—And Why……Page 66
PROPOSAL 1 10 Habits of Naturally Slim People . . . And How to Make Them Part of Your Life……Page 68
PROPOSAL 2 How to Get Clients: An Easy and Practical Program to Build Your Business……Page 82
PROPOSAL 3 Black Roots: A Beginner’s Guide to Tracing the Family Tree……Page 95
PROPOSAL 4 How Saturn Reinvented the Customer Loyalty Wheel: “No Hassle” Steps ANY Business Can Use!……Page 108
PROPOSAL 5 The Creativity Toolbox……Page 126
PROPOSAL 6 In the Beginning . . . A Keepsake Record of Before-Birth Memories Written and Illustrated by “Julie Karen”……Page 144
PROPOSAL 7 Trust Your Guts! Develop Your Business Intuition and Win—Consistently……Page 155
PROPOSAL 8 Workstyles to Fit Your Lifestyle: The Hands-on Guide to Temporary Employment……Page 171
PROPOSAL 9 Heart and Soul: A Psychological and Spiritual Guide to Preventing and Healing Heart Disease……Page 181
PROPOSAL 10 Taxes Made Easy for Home-Based Businesses: The Complete Plain Language Tax Guide for Home-Based Entrepreneurs and……Page 190
BOOK PROPOSAL TERMS……Page 206
SUGGESTED READING……Page 209
WEB SITES……Page 214
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