Design Thinking for Visual Communication

How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.Additional ISBNs: 1350106224, 9781350106222Design Thinking for Visual Communication 2nd Edition is written by Gavin Ambrose and published by Bloomsbury Visual Arts. The Digital and eTextbook ISBNs for Design Thinking for Visual Communication are 9781350040571, 1350040576 and the print ISBNs are 9781472572714, 1472572718.