From Edison to iPod [intellectual property, trademarks]

Frederick W. Mostert, Lawrence E. Apolzon9780756626020, 0756626021

Clear, concise, and accessible, this practical guide will give readers an unprecedented introduction to the fascinating world of Intellectual Property, one of the hottest and most misunderstood topics among business owners, inventors, and anyone with an idea. Frederick Mostert, one of the world’s foremost experts, will help readers understand how, why, and when to protect their ideas and inventions.

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Table of contents :
Preliminaries……Page 1
Contents……Page 8
Introduction……Page 10
CHAPTER 1 trademarks……Page 50
CHAPTER 2 rights of publicity……Page 104
CHAPTER 3 copyright……Page 122
CHAPTER 4 trade secrets……Page 154
CHAPTER 5 utility patents……Page 166
CHAPTER 6 design patents……Page 208
CHAPTER 7 your intellectual……Page 234
Appendices……Page 258
Index……Page 278