Internet Television

Eli M. Noam, Jo Groebel, Darcy Gerbarg9780805843057, 0805843051, 080584306X

Arising from collaboration between the Columbia Institute for Tele-Information (CITI) and the European Institute for the Media (EIM), this volume investigates the advent of widely available individual broadband Internet communications and their impact on the development of Internet TV. Editors Eli Noam, Jo Groebel, and Darcy Gerbarg have collected papers by leaders from the U.S. and European media and technology industries that offer a critical look at the impact of interactivity on television content, and address the need for media organizations to create interactive programming in this untapped realm with unclear consumer interest and desires.

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Table of contents :
TeamLiB……Page 1
Cover……Page 2
Contents……Page 7
Acknowledgments……Page 11
Contributors……Page 13
Introduction……Page 23
I Infrastructure Implications of Internet TV……Page 31
1 Internet Television: Definition and Prospects……Page 33
2 Implications for the Long Distance Network……Page 41
3 Television Over the Internet:Technological Challenges……Page 51
II Network Business Models and Strategies……Page 62
4 Industry Structure and Competition Absent Distribution Bottlenecks……Page 63
5 Business Models and Program Content……Page 93
6 Broadcasters’ Internet Engagement:From Being Present to Becoming Successful……Page 113
III Policy……Page 136
7 Regulatory Concerns……Page 137
8 The Challenges of Standardization:Toward the Next Generation Internet……Page 145
9 Intellectual Property Concerns for Television Syndication Over the Internet……Page 175
10 Internet Television and Copyright Licensing:Balancing Cents and Sensibility……Page 189
11 Network Business Models and Strategies:The Role of Public Service Broadcasting……Page 205
12 International Regulatory Issues……Page 211
13 Audience Demand for TV Over the Internet……Page 219
14 Content Models: Will IPTV Be More of the Same,or Different?……Page 237
15 The Content Landscape……Page 247
16 Will Internet TV Be American?……Page 267
Author Index……Page 275
Subject Index……Page 279